Custom Design and Printing: Types of Printed Marketing Materials That Can Help Your Business
Every company that interacts with any clients or customers needs to be printing marketing materials. When you have contact with customers; you may have already realized the need to have some printing marketing materials. Yes, even in the digital age, where your website and social networks are gaining more and more relevance each day, printed marketing materials still have their captive place. If you have an online store, you may feel the need to send a card with your brand identity to customers. If you sell an artisanal product such as bread or cookies, you can enhance the packaging with a sticker with your logo.
With many stickers and label printing opportunities, the production of these materials certainly has a huge weight in your marketing. No matter the size of your company it’s all a matter of figuring out which types of printed marketing makes sense to you. If you have any doubts about which ones they might be, below are some examples of what is possible to do:
The Practicality of Flyers
Flyers are great tools for providing detailed information to the public. If it is of good quality both in design and content, some consumers may keep it for reference. Which is halfway to a sale (or a return to your establishment).
Below are some examples of how to use pamphlets or flyers in favor of your business:
- Acknowledgement flyer: use for shipping along with your product, thanking the customer for their purchase and preference.
- Instruction leaflet: where you put information on the operation or method of use of the product sent.
- Commercial flyer: used to promote new products, company opening and promotions.
In summary, a flyer is a printed material of great visual impact. In other words, they are flashy, attractive, and must have interesting content. They are certainly ideal pieces for promoting your brand.
Business Cards Printing
Business cards are great when it comes to attracting new customers. However, your company needs to do a good job first. The business card will act as a catalyst in the process.
The right time to deliver a card is just when the product and/or service has been praised by the customer. This way, the client will be able to indicate their work more easily. The best marketing that exists is still the famous “word of mouth”.
Letterheads and Notepads Printing
Letterhead is widely used by investment companies, law firms, medical clinics, among others. This type of personalization increases visibility, as the customer will always be carrying your company’s brand with him. Another important point is simplicity. This is a simple, inexpensive material and a great gift to give to your customers; after all, who doesn’t have a notepad on their desk?
Custom Design and Printing
Custom stickers are the greatest allies for packaging personalization. We recommend investing in a creative design – if you already have your logo and your brand’s colors defined, take the opportunity to include them. This helps to reinforce the strength of your brand.
After all, the custom stickers can have several uses, such as:
- Packaging customization
- Product labels
- Adhesive label as a corporate gift
- Thank you sticker for purchase
Custom stickers are a great investment in printed material and it helps a lot in promoting your brand and customizing your products.
Custom Design and Printing in Edmonton, Toronto, Vancouver
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