Direct mail printing and marketing has been around since before the internet was created and it is still going strong today because it works!
Instead of getting lost in cluttered inboxes, most businesses are being found in the traditional mailbox. Using Canada post mailers offers Canadian businesses’ the chance to reach millions of potential customers without losing that personal touch that often digital communications lack.
Reasons Why You Should Use Canada Post Mailers
- Canada Post Direct Mailers Can Be More Effective. In an increasingly digital world, direct mailers seem old and boring. Still, an astonishing 36 percent of people under the age of 30 look forward to checking their physical mailboxes every day as it’s very rare now-a-days to receive letters and physical mail has a very sensible touch. While 95 percent of 18-to-29-year-olds positively respond to receiving personal cards and letters in the mail. Combining your digital campaign with a physical one can help you drive better results!
- Canada Post Direct Mailers Stand Out. People get hundreds of emails every day, but at most a handful of actual mail pieces. According to Canada Post, 74% of Canadians always or sometimes notice advertising in direct mail, and 81 percent read their mail the same they receive it! Sending mailers can be your way to set yourselves apart from the crowd.
- Canada Post Mailers Can Be Physically Shared. Physical mail doesn’t just go to one person; it goes to a household or a business. When one person mentions your mailer, it gives a chance for several people to talk over your mailer’s offer.
- Canada Post Mailers Last Longer. According to CompuMail, the average email has a lifespan of 17 seconds, whereas mailers have an average lifespan of 17 days.
Make Your Canada Post Mailers Work With Rayacom
Rayacom is an official Canada Post Partner. Providing direct mail printing solutions to businesses for over 15 years, Rayacom is trusted by Canada Post for delivering printing and direct mail services to customers across Canada. Whether it’s setting up your canada post mailer campaign or simply printing your promotional flyers, brochures, or marketing materials, Rayacom can help you with revenue-driving direct mail strategies!
How Can Rayacom Help You Set Up Your Next Campaign?
It never hurts to get an expert like Rayacom to help you start preparing for your next neighbourhood mail campaign. From eye-catching designs to flyer printing, we got you covered. If your business has a message or a target, rest assured that Rayacom can help you effectively reach your audience.
Where Does Rayacom Offer Canada Post Direct Mailer Services?